packaging (prodmgmt)
The benefits of Amazon's "Look inside" book label applies to many products. Apparel, bags, housewares, and more could experience more conversions with an inside peek.
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The Swiss pharmaceutical giant Roche is nothing if not determined in its quest to acquire Illumina, the San Diego-based leader in genetic-sequencing equipment. In January, after Illumina’s board rebuffed Roche’s initial overtures, Roche made a $5.7 billion tender offer directly to shareholders. When that didn’t succeed, it extended the offer to midnight last Friday. Now […]
Believe it or not, packaging design is easier than you think! In this guide, learn everything you need to know to create stand-out product packaging.
If you’re a creative entrepreneur who understands the power of branding in your packaging design, you’re already
American consumers can’t resist the lure of a well-designed container. Of all the things I’ve purchased during the pandemic, the most useful has been a box cutter.
The containers we use over and over, from Cool Whip tubs to Taster’s Choice jars, can evoke stronger feelings than the food that came in them.
A recurring subscription model is a powerful tool for growth and profit — if you can get subscribers. "A lot of brands install our subscription software
The box has never looked better.