Perfectly Awesome

Reading obituaries can boost creativity by exposing you to distant ideas, fueling the associations that lead to unexpected breakthroughs.

Google has launched a new AI image generation tool called Whisk, which allows users to create visual outputs from existing

Can financial incentives turn innovation into a chore? A study of GitHub's efforts to sponsor software coders by Maria Roche and colleagues explores the interplay between motivation and creativity.

Collection of thinking tools and frameworks to help you solve problems, make decisions and understand systems.

Success in nature and culture depends just as much on timing as it does on brilliance.

Discover the practice of Nobel Prize-winning scientist Richard Feynman that has changed lives, including a method to find serendipitous answers to questions.

Fads come and go, but how to create a toy that stands the test of time is the billion-dollar question

You can't predict your own success, but the Equal Odds Rule tells us something important about uncovering creative talent. Read the article to learn more.

Creativity research in psychology reveals 14 ways to increase imaginative and creativity thinking, discover new ideas and solve problems.

Sometimes the search for creative insight requires us to focus, and sometimes it requires us to look away.

You might need help to turn an idea into a project. Most of the time, though, project developers walk up to those that might help and say, “I have a glimmer of an idea, will you help me?̶…

The most important tool for any UX designer is a pen and a stack of paper. Why? Because before you even think about designing an interface you should be sitting down to sketch out your ideas. Find out why you should be ditching the computer and embracing pen and paper.

The challenge is not how to “teach creativity” to children, but rather how to create a fertile environment in which their creativity will take root, grow, and flourish.

What's an idea? What sorts of ideas are there? And how to explain them once you have them?

727 votes, 71 comments. The Dr. Seuss Method In 1960 two men had a $50 bet. One of the men was Theodore Geisel a.k.a Dr. Seuss. The other was Bennet…

Although snarky comments can cause conflict, a little verbal irony also stimulates new ideas.

If you've ever stared at a blank page, you know the importance of creative constraints. Learn how to harness limitations for more and better ideas.

How do creators find ideas to write about? Poets, artists, and authors alike have been wondering about the source of our inspiration for millennia. But what's the difference between inspiration and idea sex?

A handbook for how to become an expert at framing problems.

The most common question prospective startup founders ask is how to get ideas for startups. The second most common question is if you have any ideas for their startup. But giving founders an idea...

‘Structured thinking’ is about building a big answer by asking many small questions

Author’s Note: This article was written over 60 hours with love and care using the blockbuster mental model. If you like my writing style…