How to Do Great Work
10 Jan 2026
paulgraham.com
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A sudden flash of insight is a product of your brain. Neuroscientists track the neural activity underlying an “aha” and how it might boost memory.

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Founders share the unconventional ways they found conviction in their startup ideas.

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Brainstorming, thinking outside the box, working with free reign on a project--they're old creativity maxims, but how well do they really work?

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The Creativity Hack No One Told You About: Read the Obits
28 Apr 2025
thereader.mitpress.mit.edu

Reading obituaries can boost creativity by exposing you to distant ideas, fueling the associations that lead to unexpected breakthroughs.

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Can financial incentives turn innovation into a chore? A study of GitHub's efforts to sponsor software coders by Maria Roche and colleagues explores the interplay between motivation and creativity.

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Organizing multistep projects can be challenging. Scrintal lets you easily focus on one element at a time.

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How New Ideas Arise | The MIT Press Reader
7 Feb 2023
thereader.mitpress.mit.edu

Architect and poet Paolo Belardi traces the many conditions and situations that have inspired extraordinary ideas across the arts and sciences.

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Obsidian Canvas - Obsidian
22 Dec 2022
obsidian.md

Obsidian Canvas gives you infinite space to research, brainstorm, diagram, and lay out your ideas.

Home
18 Jul 2022
gamestorming.com
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The Startup Idea Matrix
18 Jul 2022
medium.com

You can follow my latest writing at ScreenshotEssays.com

23 Ways to Generate Startup Ideas
18 Jul 2022
startuprob.com
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Creativity research in psychology reveals 14 ways to increase imaginative and creativity thinking, discover new ideas and solve problems.

How to Get Startup Ideas
11 Jul 2022
paulgraham.com
Six Principles for Making New Things
5 Jul 2022
paulgraham.com
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Where Do Eureka Moments Come From?
28 Jun 2022
newyorker.com

Sometimes the search for creative insight requires us to focus, and sometimes it requires us to look away.

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13 tips for generating new ideas | Canva
28 Jun 2022
designschool.canva.com

Feeling uninspired? Learn how to stay creative and keep on generating new ideas with these 13 simple yet effective tips.

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The bingo method
28 Jun 2022
sethgodin.typepad.com

You might need help to turn an idea into a project. Most of the time, though, project developers walk up to those that might help and say, “I have a glimmer of an idea, will you help me?&#822…

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Picking a Market
28 Jun 2022
eleganthack.com

In the Creative Founder, students are paired semi-randomly, and then spend a semester trying to get to product-market fit. I always start them with market selection. A market has three key elements…

If you've ever stared at a blank page, you know the importance of creative constraints. Learn how to harness limitations for more and better ideas.

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Ideation Sprints for New Products & Services
24 Jun 2022
eleganthack.com

Part Two of the Needfinding/Ideation/MVP Creation Charette This is the second part of a three part essay on rapid MVP creation to start testing assumptions. Part One is here. It was written for my …

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Let’s say you manage a product that helps small businesses support their customers. You’re looking to improve customers’ engagement and retention levels. There are two ideas are on the table:

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Where Do New Ideas Come From?
14 Jun 2022
smithsonianmag.com

With close study, the genealogies of even the most original ideas can be traced

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Opportunity Canvas
13 Jun 2022
jpattonassociates.com
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Mike Krieger, Instagram's founder thinks you can build apps that fit the real world by watching what people want, not guessing. He presented his eight core product design insights today at 500 Startups' Warm Gun conference. Here's the cheat sheet to his talk.

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The Accidental Invention of Bubble Wrap
10 Feb 2022
smithsonianmag.com

Two inventors turned a failed experiment into an irresistibly poppable product that revolutionized the shipping industry

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How to explain an idea: a mega post
1 Feb 2022
markpollard.net

What's an idea? What sorts of ideas are there? And how to explain them once you have them?

Juxting – A Fountain of Ideas
16 Mar 2021
medium.com

This is an article about juxting — coming up with ideas by randomly juxtaposing two things and seeing the ways they could relate to each…

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The ideas that influence us aren't always obvious. Here are ten that have shaped my life, that may have the power to change yours.

Startup Idea Validation Tools
18 Dec 2020
starterscode.com
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An introduction to forming hypothesis statements for product experimentation.

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It’s so important to test your new product idea long before you feel ready.

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I regularly help pre-seed entrepreneurs identify and evaluate potential startup opportunities. The following is a set of heuristics I’ve developed and collected over the years that might of u…

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When you're faced with uncertainty, the best thing you can do is analyse your inputs, synthesise a new model, and then destroy it to start over again.

Idea Generation
1 Jun 2020
blog.samaltman.com

The most common question prospective startup founders ask is how to get ideas for startups. The second most common question is if you have any ideas for their startup. But giving founders an idea...

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Working backwards and breaking free from the norm exposes new and unique opportunities you probably haven’t considered.

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How to brainstorm great business ideas
9 Mar 2020
indiehackers.com

It's been said that ideas don't matter, and that only execution does. I wholeheartedly disagree. You need both to succeed, but you can only get so good...

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Features
22 Jan 2020
psl.com

PSL Features

Tasks
23 Dec 2019
unawaz.github.io
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Most crowdsourcing initiatives end up with an overwhelming amount of useless ideas. Dealing with a full submission box is not only extremely time consuming and costly, it also biases how ideas are selected: When firms receive too many ideas, they tend to focus on ideas that are already familiar to them, defeating the entire purpose of crowdsourcing, which is to surface new thinking. Why do many crowdsourced ideas turn out so bad, and what can firms do about it? Recent research finds that it comes down to understanding the motivations of crowd members.

The Bus Ticket Theory of Genius
23 Nov 2019
paulgraham.com
Harnessing the Power of Shower Thoughts
18 Nov 2019
alexanderell.is

One of the best ways to learn and come up with new ideas is to focus intensely on a problem, then let your mind wander. I’ve enjoyed doing this when problem solving and learning, and recently I’ve been thinking about how weird it is to build trust in your unconscious to do the work for you, especially when it comes to technical work. Letting your mind focus and letting your mind wander The first recommendation I have for anyone taking a meta look at learning is Barbara Oakley’s Learning How To Learn.

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Asynchronous remote ideation allows people to contribute ideas whenever it’s convenient to do so, but synchronous sessions lead to faster results and more team building.

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5 frameworks to help Founders coming up with a new startup idea that is the most likely to lead to a transformative company.

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Second-order thinking is a mental model that smart people like Warren Buffett & Howard Marks use to avoid problems. Read this article to learn how it works.

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The Surprising Value of Obvious Insights
21 Feb 2019
sloanreview.mit.edu

Confirming what people already believe can sometimes help organizations overcome barriers to change.

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Finding and building the next big idea is the holy grail of any tech company. Unfortunately the statistics are against us: when subjected…