The Brain Doesn't Care How Clear Your Explanation Was
What happens before the explanation matters more than the explanation itself. Here's the neuroscience behind why.
attention
How The Brain Pays Attention - NeuroLogica Blog
How much attention do you pay to...well, attention? Attention is one of those many brain functions that you don't notice or think about when it is working fine, but can become debilitating if it is impaired in any way, and we notice when it is stressed to the point of failure…
The Feed Is Fake
What if every viral song, movie, meme, influencer, and celebrity drama in recent memory was the result of a stealth marketing campaign?
Gen Z Is Ignoring Phone Calls, and Their Reason for Doing So Is Actually Pretty Valid
The phone call used to mean someone needed you. Now it usually means spam, scams, or somebody demanding your attention without warning.
The Last Days Of Social Media
Social media promised connection, but it has delivered exhaustion.
How Chain-of-Thought Reasoning Helps Neural Networks Compute
Large language models do better at solving problems when they show their work. Researchers are beginning to understand why.
Von Restorff Effect: A Guaranteed Way to Capture Attention
Brands spend millions every year tracking and analyzing what their competition is doing. And it's not always so they can steal their competition's best ideas. They know this surprising marketing truth: When you do the opposite of what your competition is doing, you'll capture…
Text vs. Images: Which Content Format is Effective?
When we talk about using different ways to share information, it's like picking the one that fits what you need! Words, pictures, and mixes of both have
How to Seize Attention with the Secrets of a Sideshow Barker
Step right up!
Medium
How To Pay Attention 20 Ways To Win The War Against Seeing [Addendum, December 2019: If you like this piece, which was published in 2014, please check out the related (but even better!) book The Art …
Grabbing Attention and Holding Onto It
Why Washing Machines Are Learning to Play the Harp
Appliance makers believe more and better chimes, alerts, and jingles make for happier customers. Are they right?
How To Pay Attention
20 Ways To Win The War Against Seeing
7 Techniques for Capturing People's Attention
The person who can capture and hold attention is the person who can effectively influence human behavior. Here's how to do it.
Why I changed my mind about advertising | The Sample blog
I used to be very anti-advertising. Fast forward two years and several pivots, and my slightly-less-early-stage business is doing $900 per month in revenue... from ads.
Pay Attention: The Art of Noticing - Adobe 99U
The Attention Diet
Distractions have become so pervasive in the digital age that we've come to accept them as normal. Here's how we can escape their grip and free our minds a little.