The Charisma Effect
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How to bend people to your will.
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How to bend people to your will.
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Choose your words carefully and you can get someone to change their mind, or see you in a new light.

The holiday season is around the corner. For most of us, it means we need to get gifts for our loved ones—our family, our friends, maybe even for people we don’t know all that well, such as clients and coworkers. The holiday season is notoriously stressful. Surveys show that…

More than 2,000 years ago Aristotle outlined a formula on how to become a master of persuasion in his work Rhetoric . To successfully sell your next idea, try using these five rhetorical devices that he identified in your next speech or presentation: The first is egos or…
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New research is challenging long-held assumptions about how our eyes influence our stomachs.

The three modes of persuasion — ethos, pathos, logos — are useful skills to master to persuade people and to understand how you’re being persuaded yourself.
Takedowns and clever quips are easy, but empathy and persuasion are better
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In a fascinating look at language, a professor lays out how political parties can sway supporters with tiny tweaks in word choice.

Nonviolent communication (NVC) is a popular method of conflict resolution that privileges unbiased evidence and specificity.

Some bosses lack the political aptitude or key competencies that would let them help you get ahead. When you realize that your manager is out of the loop and your opportunities for influence within the company are limited, focus on getting you more access to communications…

Forty years ago, Bob Cialdini published a groundbreaking book on the power of influence. In our digital age, these rules may have become even more powerful.

Why some people are constantly approached by friendly nearbys whereas others might as well be invisible

Remember that the essence of authority is that people willingly follow your lead. That is what the following strategies are designed to do.
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A few tips on how to quickly and clearly relay information and avoid miscommunication.

Understanding user behavior is key to understanding how users interact with your product. Here are 15 steps to analyze & change their interactions to your benefit.
Express and receive communication empathically using the four-part Nonviolent Communication process developed by Marshall B. Rosenberg, Ph.D.

If you want someone to help, you’ll do better with a spec. It lists just four things: What is the problem to be solved? How are we going to solve it? How can we test that the thing we built m…

“Imagination is absolutely critical to the quality of our lives.

Open new routes to successful conversations with colleagues, friends, and family.

Supermarkets have always played tricks on your mind. Can they help you to eat better?

When there is an opportunity to gain a positive reputation, individuals are more willing to sacrifice their immediate self-interest. Partner choice creates opportunities for competitive altruism, i.e. individuals compete to be regarded as more generous ...

Social scientists are uncovering the intricate group dynamics of gossip

These people share conspiracy theories to promote conflict, cause chaos, recruit and radicalize potential followers, make money, harass, or even just to get attention.
They are opportunists.

How do you get what you want out of a negotiation? United Nations negotiation trainer Alex Carter says the best methods center on recruitment, not rivalry. Whether you're asking for a raise or resolving a family dispute, she offers five simple tips for a successful discussion —…

Research is revealing the key to motivating empathy—and making it stick