There are 7 Types of Freemium and Why That Matters...
Freemium - especially in B2B SaaS - has evolved and there are now seven distinct types of Freemium in the market.
What Makes Shoppers Click? A Lesson in E-Commerce Consumer Psychology (INFOGRAPHIC) - Conversion Sciences
Consumers have access to all kinds of buyer information on-line. So what is it that makes them click?
Startup Culture Is Not About Ping-Pong Tables
Culture isn’t about whether you’re a startup or a Fortune 500 giant. It’s about values and mindset. It’s about how you approach the decisions you make.
Neil Patel's Digital Marketing Blog
Your #1 resource for digital marketing tips, trends, and strategy to help you build a successful online business.
Thoughts on Building Weatherproof Companies | Andreessen Horowitz
You can't build a weatherproof company if you don’t constantly gather challenges to your thinking, learn to listen to them, and then test those learnings out.
How Much Does It Cost To Make A Hit Song?
We go step-by-step through the making of Rihanna's song "Man Down." Bringing in top songwriters and producers costs tens of thousands of dollars. Trying to turn the song into a hit costs much more.
The Economics of Infomercials - Priceonomics
At $200 billion, the infomercial industry is twice the size of the entire TV business. How is that possible? We investigate the business model behind the Snuggie.
B2B Marketing: How to auto-qualify new leads without a CRM or lead scoring
B2B marketers often deliver unqualified leads, which wastes their resources and those of the sales team. How can you generate qualified leads without breaking the bank? A combination of content marketing and triggered emails enabled one B2B team to generate and auto-qualify…
Why Procter & Gamble Is More Disruptive Than You
When people in tech talk about disruption and customer development, the typical picture that pops to mind is a couple of plucky young…
The ArtBench Dataset: Benchmarking Generative Models with Artworks
We introduce ArtBench-10, the first class-balanced, high-quality, cleanly annotated, and standardized dataset for benchmarking artwork generation. It comprises 60,000 images of artwork from 10...
✚ Visualization Tools and Learning Resources, June 2022 Roundup
Here’s the good stuff for June.
Minerva: Solving Quantitative Reasoning Problems with Language Models
Posted by Ethan Dyer and Guy Gur-Ari, Research Scientists, Google Research, Blueshift Team Language models have demonstrated remarkable performance...
3 Marvellous Full-Body Exercises I Wish I Had Started Way Earlier
Level up your strength, muscle mass, endurance, and functional fitness
We need to talk about fixtures
How the principle of connascence will help us to move away from fixtures.
The Five Types of Virality
and choosing the right one for your product to grow
The Marketplace Glossary | Andreessen Horowitz
This week, we published the a16z Marketplace 100, a ranking of the largest and fastest-growing consumer-facing marketplace startups and private companies. See the full index and analysis here, and visit a16z.com/marketplace-100 for more marketplace-related content. From a…
Don't Leave Money on the Table with This Crash Course in Pricing
Alex Rampell, CEO of TrialPay, explains how startups can be strategic about pricing their products so they don't lose out.
275 Free, Responsive Email Templates
Whether you’re sending a newsletter, welcome message, product announcement, or holiday greetings, there are plenty of customizable email templates to match your brand and design on any device. Here is a list of responsive email templates.
44 engineering management lessons
Welcome to engineering management. It’s fun, it’s exhausting, it’s rewarding — but most importantly it’s new! What worked for you before won’t work now. You’ll have to acquire a new set of skills, and shed some bad habits in the process. Here is a short guide to get you started.
The Dark Art of Mastering Music
Shedding light on the elusive studio practice that’s all but necessary to make music sound great.
2015 Valuation Handbook
The New Standard Source of Industry-level Analysis The 2015 Valuation Handbook ‒ Industry Cost of Capital includes cost of capital estimates (equity capital, debt capital, and weighted average cost of capital, or WACC) for over 200 U.S. industries, plus a host of detailed…
Cash is a fact, profit is an opinion
Apologies in advance: If you’re fluent in the language of accounting, please skip to the bonus Verizon iPhone feature at the end. What I’m about to describe will strike you as oversimplified and…
Selling pickaxes during a gold rush
Chris Dixon's blog.
Five Questions Companies Should Ask Before Making an Innovation-Driven Acquisition
The Swiss pharmaceutical giant Roche is nothing if not determined in its quest to acquire Illumina, the San Diego-based leader in genetic-sequencing equipment. In January, after Illumina’s board rebuffed Roche’s initial overtures, Roche made a $5.7 billion tender offer directly…
A Rake Too Far: Optimal Platform Pricing Strategy
In a casino, the term “rake” refers to the commission that the house earns for operating a poker game. With each hand, a small percentage of the pot is scraped off by the dealer, which in essence becomes the “revenue” for the casino. While casinos use the term “rake,” a plethora…
In times of change, make tires
Innovation is not a binary choice between the old and the new. The answer is often to contribute to evolution — by making parts that work…
A Standard and Clean Series A Term Sheet | Y Combinator
We’ve noticed a common problem: founders don’t know what “good” looks like in a term sheet. This makes sense, because it is often, literally, the first time in their careers that they’ve seen one. This puts founders at a significant disadvantage because VCs see term sheets all…
The *real* pivot
4 Business Models for the Data Age
Rethinking old strategies.
10-Steps to a Friction-Free App.
How to improve your product experience to eliminate confusion and frustration for your users.
Which PPC metrics matter? Lessons from half a million keywords
Columnist Jacob Baadsgaard shares insights from a study looking into how various paid search metrics correlate with return on investment (ROI).
3 Steps to Break Out in a Tired Industry
Focus, eliminate, replace.
Why Did I Lose the Sale? 6 Win-Loss Analysis Questions
I’ve had the privilege of conducting “Win/Loss/No Decision Sales Cycle Analysis Studies” for leading companies including IBM, EMC, ATT, Acxiom, and PayPal. To accomplish these studies I have interviewed hundreds of C-level executives and countless mid-level managers and…
http://diytoolkit.org/tools/fast-idea-generator-2/
Making Uncommon Knowledge Common - kwokchain
The Rich Barton Playbook for winning markets through Data Content Loops Preface: This is part of a longer private memo analyzing Zillow and its recent shift towards Opendoor’s model. May publish rest of memo at some later point. But wanted to share first part, on Rich Barton and…
How to sunset a feature
When it's time to call a feature quits, how should you announce end of life? Here's how to sunset a feature while minimizing customer impact.
The Real Power of Platforms Is Helping People Self-Organize
Centralized planning is no longer required.
45 Tools to Generate Content, for Ecommerce
Content marketing is the technique of creating and sharing content — blog posts, images, videos — to attract and retain customers. Generating relevant and
Report templates for fewer status meetings | Folding Burritos
Report templates, and guided steps to create them, so Product Managers spend less time in status meetings and more time out of the building
SEO Checklist 2015 - Elvin Web Marketing
Complete SEO Checklist to increase your website search rankings in 2015. Check off each item with the quick list or follow the comprehensive guide...
12 Innovative Mobile Payment Apps
Paying with a smartphone is easier than ever. Innovative mobile payment apps are providing consumers with new ways to exchange money with peers, purchase
Etsy's A/B Testing Culture Spurs Mobile Innovation | Apptimize
We spoke with Etsy’s iOS Software Engineer, Lacy Rhoades, about their culture of continuous experimentation. Learn about their a/b testing culture
Culture
Our overriding objective is excellence. When we say excellence, we mean constant improvement. Our mission of understanding how the world’s markets and economies work requires an extraordinary team, defined by the best individuals and the best portfolio of people, operating in an…
Writing better user stories with Gherkin and Cucumber
Writing automated unit tests for the software we build can seem like a large amount of groundwork without a clear payoff. However, the…
What Marissa Mayer Brought to Yahoo That Can’t Be Bought or Sold | HackerNoon
In the least surprising news of 2016, Yahoo is selling its core business to Verizon for a sad $5 billion. Everyone knew this was coming — but for some reason, the headlines keep blaming Marissa.
How Modern Marketplaces Like Uber and Airbnb Build Trust to Achieve Liquidity
Anand Iyer, former Head of Product at Threadflip, on how marketplaces can build trust in order to build their businesses.
Repair Café - Fix Your Broken Items
Repair Café is here to help you fix your broken items. Join our community of skilled volunteers and get your belongings repaired in a sustainable way.
The World of Black-Ops Reputation Management -- New York Magazine - Nymag
I watched online as a college classmate went from disgrace to redemption in months. That’s when I found myself deep in the world of black-ops reputation management.
It’s OK to Move Down (Yes, Down) the Value Chain
There is increased efficiency and other benefits to doing so.
How scientists make people laugh to study humor
British cognitive neuroscientist Sophie Scott studies vocal communication. She explains why looking into giggles and mirth is important … and shares ways she makes subjects laugh in the lab.