prodmgmt

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2019-08-30 · hbr.org

Netflix and the Economics of Bundling

How does Netflix get away with releasing its movies in theaters on the same day it makes them available for “free” on its streaming platform? The answer is that Netflix is pursuing a fundamentally different business model from everyone else in the industry. Netflix is not in the…

2019-08-29 · a16z.com

Network Effects: Measure Them, Nurture Them (3 of 3)

Some of the most successful companies and products have been predicated on the concept of network effects, where the network becomes more valuable to users as more people use it… if managed well. But you can’t manage what you can’t measure. So, what metrics should you look at to…

2019-08-29 · a16z.com

Network Effects: Categories & Debates (2 of 3)

We’ve defined network effects — from what they are and aren’t to how to measure and manage them in practice — but network effects have still always been hotly debated: Where are they, are they real, are they enduring… and so on. So in this second video of our three-part…

2019-08-29 · a16z.com

Network Effects: So, Is It a Network Effect? (1 of 3)

Some of the most successful companies and products — from the phone era to the internet era — have all been predicated on the concept of network effects, where the network becomes more valuable to users as more people use it. But how do you tell network effects apart from scale…

2019-08-29 · practicalecommerce.com

4 Online Merchandising Hacks to Increase Profits

Retailers seek to avoid markdowns and sell out of the season at full margin, but it isn’t easy to predict how much inventory to acquire. In this post, I'll address four online merchandising tactics that balance consumer demand with inventory levels, to maximize profits.

2019-08-29 · intercom.com

5 essential onboarding tactics for complex products

The ideal onboarding path is an easy and frictionless path to finding value. But some products include irreducible complexity – so here are 5 techniques that help to create the magic of a consumer onboarding flow in a complex product with considered actions.