How do you put a price on your source code?

Selling software isn’t like selling cars or real estate. Don’t sell yourself short.

Price Bundling in Couponing

Take a look at these two coupons Target stores printed out at checkout at the same time. What is your take on the reasoning behind this? If you have the read the famous Target Big Data story about …

Pro sport team sales are driven by the law of scarcity

This is a luxury toy collection at a level above yachts or private islands.

We raised prices to preserve our business model

This quote comes to us from Ms. Allie Webb, the Founder and CEO of Drybar a blow dry only salon. A blow dry salon is not like any hair salon. It offers, just as name indicates, blow dry and styling…

The most beautiful price fence

Fences are never beautiful. May be the picket fences are. But when designed to keep two sides from moving easily from one side to the other they are not usually described as beautiful. Price fences…

How Perfect Pricing got me 1500 Sales in 2 Days

Ask HN: How do you set prices? | Hacker News

Risk Discounts and Usage-Based Pricing - OpenView

You’re probably not aware of it, but the price of your product includes a risk discount.

The Dollar-Store Economy (Published 2011)

The ubiquitous dollar store is the American dream writ small.

https://thestack.com/world/2015/04/17/netflix-to-set-prices-according-to-local-piracy-levels/

The unpredictable economics of pawn shops

Take the same item to 4 different pawn shops and you might get offers that vary by hundreds of dollars. Here’s why.

SeatGeek will calculate how much that ticket is worth | TechCrunch

Have you ever bought sweet tickets for a ballgame, a concert or some other live event, only to find out that you couldn't make it? The internet certainly

When Freemium Fails

A growing number of new businesses are following in the footsteps of successful companies such as Dropbox and Skype, by giving away their products and services free to build a customer base. But for some, that 'freemium' strategy is turning out to be costly.

It Costs $2.50 to Make Lipstick — Here’s Why You’re Charged So Much More

This is not a matter of "you get what you pay for."

How To Design Products For People Making $2 A Day - Fast Company

Proximity Designs is a for-profit design company whose goal is to create products cheap enough--and good enough--that they can be bought by poor farmers, instead of just giving them aid.

What are value metrics? How value metrics optimize pricing

See why evaluating your value metric and aligning it with your pricing strategy is the key to optimizing your SaaS business for profits and growth.

21 Examples of Pricing Pages in Web Design

https://www.fastcompany.com/3000999/takeaway/what-dead-squirrel-taught-me-about-value-pricing

Why You’re Never Really Happy With the Things You Buy Anymore

Constant bargain hunting makes us value all the wrong things about shopping.

Pricing Your Product

The Engineering of the Chain Restaurant Menu

At IHOP and Applebee's, menus are sales documents. And navigational guides. And explainers. 

https://www.fastcompany.com/3026550/lessons-learned/how-airbnb-solved-the-mystery-of-predictive-pricing

The Pricing Model That Increased Our Free Trial Signups by 358% (and Revenue by 25%)

We thought we were being smart with innovative pricing models. We were wrong, but we finally righted the ship.

Pricing on Purpose (Summary)

getAbstract Summary: Get the key points from this book in less than 10 minutes.Ronald J. Baker makes a sound economic case that the traditional method of generating prices by calculating costs and figuring in an acceptable profit is outdated and u...

Pricing Psychology: A List of Tactics

Free Online Guide - Which digits to choose? How high should it be? Should it be rounded or precise? Plus other techniques.

AWS Data Transfer Costs: Solving Hidden Network Transfer Costs

Hidden AWS data transfer costs can lead to higher than expected cloud service bills. This post will help track hidden fees and show you how to control them.

The Welfare Effects of Dynamic Pricing: Evidence From Airline Markets - Wil

Airfares fluctuate due to demand shocks and intertemporal variation in willingness to pay. I estimate a model of dynamic airline pricing accounting for both sources of price adjustments using flight-...

http://limedaring.com/articles/how-i-run-a-marketplace-with-eleven-different-properties-and-5000-vendors/

Implementing Usage-Based Pricing: What Your Financial Teams Need to Know

I joined Datadog as VP Finance back in 2015 when the company was still very small. Back then, the company had about 100 employees, was making around $20

This Is Peak Subscription

Forking over another $5 a month is getting pretty old.

Tearing Down the Pricing of Dollar Shave Club and Gillette

This week we teardown the pricing of Dollar Shave Club and Gillette. Will Dollar Shave Club win out by taking over the bathroom, or can Gillette fight back with over 100 years of brand awareness? We find out in this week's Pricing Page Teardown.

How Artists Use Psychology to Price a Painting

Driven by buyers' need for consistency and explanation, the most popular pricing method uses a surprisingly simple formula based on size.

The Wild, Wonderful World of Estate Sales

The estate-sale industry is fragile and persistent in a way that doesn’t square with the story of the world as we have come to expect it.

The Behavioral Economics of Price-Setting

Prospect theory proposes that when making decisions people use a reference point to frame prospective alternative outcomes as either potential gains or losses; when considering prospective gains, they are risk-averse and prefer certainty, but when considering prospective losses…

There’s Still Profit Potential in Your Low-Profit Customers

Profit desert customers — small, low-profit customers often numbering in the tens of thousands — are an important business segment in most companies. They often amount to about 50–80% of customers and consume about 40–60% of the company’s costs. In some companies, they’re…

Why Charging for Plastic Bags Makes People Give Them Up

It's all about setting up psychological tripping blocks

Why Are People Getting Worse at “The Price Is Right”?

The typical guess is much worse today than it was in the 1970s. It could be because people don't really need to keep track of prices anymore.

Science Says

3-min marketing recommendations from the latest scientific research. Join 30,000+ marketers, for $0.

SaaS for component pricing: Q&A with Lytica chairman Ken Bradley

How much should one pay for a chip or a component? Lytica, a Canadian supply-chain pricing analytics company, has the answer. Founded by former Nortel chief procurement officer Ken Bradley, who, like many others in the IT industry, was once bemused by component pricing, Lytica…

When should you kill a product? 4 lessons from GitLab’s subscription change

Earlier this year, GitLab got rid of a paid starter offering, trimming its product catalog from 4 subscription tiers to 3 — here's why it makes sense.

How a 10-second video clip sold for $6.6 million | Reuters

In October 2020, Miami-based art collector Pablo Rodriguez-Fraile spent almost $67,000 on a 10-second video artwork that he could have watched for free online. Last week, he sold it for $6.6 million.

Sneakerheads have turned Jordans and Yeezys into an asset class

When the pandemic presented a buy-low opportunity, one college dropout hit the road and filled his truck with $200,000 worth of kicks.

Buyer beware: Massive experiment shows why ticket sellers hit you with last-second fees | Haas News | Berkeley Haas

There’s a reason that online ticket sellers hit you with those extra fees after you’ve picked your seats and are ready to click “buy.” Pure profit. A

Veblen good - Wikiwand

A Veblen good is a type of luxury good, named after American economist Thorstein Veblen, for which the demand increases as the price increases, in apparent cont...

It's going to cost four figures

Let's talk about pricing commissioned work (on existing open source projects). Or: things I learned the hard way from past mistakes.

Ask HN: Is “contact us for pricing” a dark pattern? | Hacker News

Hacker News

How A Retail Chain Without A Website Powered Through The Pandemic

Burlington shut down online sales in March right before coronavirus lockdowns. But it's among the discount retailers that have endured the pandemic surprisingly well, even opening new stores.

Auction Catalogue Symbols, Decoded

Collectors fluent in catalogue symbology can see which lots are locked in, which might lead to surprising results, and how an entire auction is likely to go.

The art and science of SaaS pricing: True usage-based pricing

Usage-based pricing can be incredibly powerful, particularly in cases where the SaaS solution handles the flow of money.